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Relegation bound Aston Villa remove word "prepared" from new badge

Relegation-threatened Aston Villa have revealed a new badge for next season. The word "prepared" ...



Relegation bound Aston Villa r...
Soccer

Relegation bound Aston Villa remove word "prepared" from new badge

Relegation-threatened Aston Villa have revealed a new badge for next season.

The word "prepared" has been removed from the design, while the club says the lion has been given sharper claws.

Explaining the change on their website, the club said: "As part of the review of our current badge - and in association with fan focus groups - we saw that the current lion was smaller within the shield - in part due to the word 'Prepared'.

"This meant that our badge did not perform as well at very small sizes, notably in some digital applications.

"So we had an opportunity to make it work both aesthetically as well as technically - without a significant change to what is a much loved badge of pride.

The new and old badges as shown on the club's official website

"So now both the lion and our initials AVFC sit larger and prouder within the shield."

Villa are still without a permanent replacement for sacked boss Remi Garde.

They are fifteen points from safety in the Premier League and face relegation unless they experience a miracle run of results between now and the end of the season.

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